We’re always excited to announce new brand partners – supporting the growth of our community, the startup ecosystem and the global events we run. However, this one is very special for us. 

Novel Wines isn’t just any company. It was started by Ben Franks, who we first met as a fresh-faced graduate at our Rebel Meetup in Bath, before our events even ran under that name and before our membership even existed.

Ben arrived with an idea and ambition, joining the community as a founding member upon launching our subscription service for startups. He showed great promise and we even named him as part of our Future15 campaign back in 2017. 

Since then, Novel Wines has gone onto build an inspiring team and stock over 250+ lines of wine from interesting places around the world, including one of the largest selections of English, Hungarian and Croatian wines in the country.

As a long-time member and supporter of Yena’s mission, Novel Wines are now full brand partners, helping to further support the development of our community, the events we run and the services we provide to startups all around the world. 

Speaking of the partnership, Ben said “We’ve worked hard to build Novel Wines and we wouldn’t be where we are now without the support of the Yena community. Now it feels like a milestone to become a partner and throw our weight behind Yena so we can see more entrepreneurs running successful businesses across the globe. We will be opening the good stuff to celebrate!”

We’re pleased as punch (wine?!) to have Ben on board, and to celebrate the partnership, we’re partnering to provide you with 10% off your next order – ideal for treating your clients, staff or friends & family this Christmas. Use the code yenaxnovel when you buy online or click here.

Novel Wines also manage corporate supply and run brilliantly fun tastings for events too, so get in touch with your requirements here

And if you’re interested in finding out more about our Brand Partnerships then go here.